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Virtual Social Networks
Translating Physical Events into Virtual Experiences (White Paper)
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Article
Navigant Consulting wanted to create a constant conversation with its clients that extended beyond the event floor and didn't require them to travel. This informative article looks at how the company created a year-round virtual event on its website equipped with video, audio and informational downloads. The result? Average time spent by clients on Navigant's site increased from 45 seconds per visit to 7.5 minutes.
Article
CEO of Design Reactor, Leon Papkoff discusses the development and innovative features of the Virtual Experience Platform, a new software tool from digital marketing firm Design Reactor that allows marketers to create their own virtual events.
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Using a dimensional tradeshow-like architecture, the Virtual Experience Platform is a 3D tool for establishing and elevating business-to-business interactions. This brief article looks at 6Connex’s advanced networking features, interface, and customizability for integrated event branding.