VIRTUAL EVENTS & ENVIRONMENTS BLOG

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After a webinar, you create e-mail campaigns, keep in touch with prospects, or repurpose the content into other content mediums, among other webinar follow-up best practices.  And if you’re like most, you probably post the on-demand link somewhere on your website and watched views trickle in overtime. But what if there was another strategy to
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Virtual event planning software is clearly on the rise, with lead generating virtual events consistently proving themselves as the most powerful weapon in the digital marketing arsenal.  With such powerful results, multi-sponsor marketing events that have always been predominantly physical are now turning into virtual summits. Companies are learning how to connect with attendees through
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The most common virtual events that companies create include virtual trade shows, virtual job fairs, virtual sales-meetings, company-wide gatherings, or virtual summits.  Virtual events are not limited to these areas, however – any type of program that requires the attention of a large audience in one place can go virtual using a virtual conference platform.
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Advances in virtual trade show software have paved the way for the exceedingly popular movement towards all-virtual sales experiences. Exhibitors and event marketing professionals everywhere are championing virtual trade shows for their relatively low costs and substantial ROI.  Here’s why. The ability to generate qualified leads directly from your office without having to run up
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The fierce competition for attention in today’s virtual world makes it all the more important for businesses to scout out fresh ideas that will help them engage with their prospective clients. Many marketers have picked up on the new valuable trend of hosting virtual summits: An educational, webinar-like event growing in popularity among organizations for
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We can all agree that hosting and preparing a virtual career fair takes a lot of hard work. Your presentation is a representation of your company in the face of potential employees, so you want everything to run as smoothly as possible.  Luckily, we’ve created the ultimate guide to hosting an online career fair! Here
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If you are creating an employee benefits communication plan, there’s a new way to think about how to best present benefits to employees. In traditional benefits fairs, less than half of the working populace actually understand the benefits available to them. If employees don’t understand benefits, then tons of goodies available to them can’t even
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I can almost hear your marketing team gathering around their round table and discussing “What are the best demand generation solutions of 2020?” That’s when they come across the results-driven phenomena that are virtual summits, which includes benefits like: Expanding brand awareness Enhancing network opportunities Saving on physical event costs Increasing value and ROI But
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Most seasoned virtual event marketers would agree that the first step to virtual summit mastery is a winning topic. After all, there’s a reason it holds the #1 spot on your virtual summit checklist. But what does it mean to have a successful online summit topic, and how do you choose one? Whether you’re running
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If you’ve read our article on how to host a virtual summit in 7 steps, you’re probably feeling pumped to hit the ground running with virtual events in 2019! Bring on the qualified leads! But there’s one little (big) situation: you are not sure how to conduct speaker outreach. We know it can seem a bit
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