Virtual Benefits Fair

The New Solution for Open Enrollment

Open enrollment can be a confusing time for employees and employers alike, especially with today’s remote working environments and complex health care programs. The open enrollment period usually begins around November 1 and lasts for several weeks. During this time, employers are allowed to change the health, vision, dental, and disability insurance plans they offer as well as other benefits like 401(k)s and flex spending accounts, and employees must elect insurance coverage through their employer or a government-funded program.

What Is a Virtual Benefits Fair?

Many organizations still fly their HR representatives to locations across the nation or the world to train employees on new benefits programs every year. Applicable information often varies from state to state and country to country, and reps must effectively (and repeatedly) communicate relevant options to each region they serve. Not only is this approach old fashioned and repetitive, but it can also be very costly and time consuming.

Using a virtual benefits fair to facilitate open enrollment can help you build employee loyalty, satisfaction, and appreciation as well as streamline the process to enhance productivity and reduce costs in your organization.

Want to keep reading? Download the full ebook.

How To Evaluate And Choose A Sales Kickoff Platform

There’s more to choosing than comparing price

With a half dozen virtual event and environment software platforms on the market, how do you know which platform is the right one to go with? In the absence of third-party virtual event platform reviews, this article will help you do your own homework and choose a provider wisely—considering more than just price and what’s in their brochure.

Imagine choosing a hotel as a venue for hosting an on-site tradeshow or conference. You wouldn’t think of selecting a hotel without a site visit to observe firsthand how easy it is for attendees to get to the hotel, the quality of the hotel infrastructure, the level of staffing dedicated to helping you and your guests, amenities, and more. The same—if not greater—attention to detail is required when selecting a virtual event platform provider.

There are around a half dozen virtual event and environment vendors on the market. The vast majority are new, small start-ups with very limited investment in technology and staff. Since the service is fully hosted by the vendors, provided as “software as a service” (SaaS), the following criteria will help you dig into the behind-the-scenes details that can make a big impact on functionality and user experience. It’s easy to compare price, but you really want to make sure that the business is viable and reputable, the technology is reliable, flexible, and easy to use, and there is sufficient staff available to help you after the sale and ensure there are no technical issues when your event goes live.

We’ll delve into how to investigate eight specific categories when choosing a virtual event platform:

  • Service
  • Device and Browser Compatibility
  • Innovation
  • Configurability and Branding
  • Security and Privacy
  • Performance, Scale, and Reliability
  • Reporting and Analytics
  • Webinar and Content Agnosticism

The 6Connex Playbook to Planning Your Virtual Event

Introduction

Over the past few years virtual events have emerged as a new channel for companies to connect with prospects, customers, partners or employees, regardless of time and location. Virtual events have become an integral component of the corporate marketing mix, helping innovative companies to extend their brands, energize their communities, and generate a steady stream of qualified leads. Marketers are eagerly tapping into this new tool.

Virtual events take place within a highly interactive, online environment with rich content, multiple locations, live chat rooms, and webcast sessions, all accessible to an audience once they have provided basic registration information. Often the look and feel of these spaces borrow from physical events, setting the stage for intuitive and smooth navigation. Layered on top of the design are a variety of actions, ranging from 1:1 or pubic chat to social channel interaction to content consumption to direct calls-to-action.

Because they can track every click by a potential prospect to highlight specific interests, virtual events can generate highly qualified leads for the organizers, allowing them new avenues to reach a broader audience. The audience wins by quick and easy access to company content, product experts and a peer community, from the comfort of anywhere, on any device.

You can define your event type by its scope, size, and objectives. Common categories
include: product launch, job fair, user conference, earnings calls, town hall meetings, pharmaceutical dinner meetings, etc. But a product launch in one company may look different in another, and event variables such as speakers, sessions and content will ultimately define your event.

If you’re thinking about “going virtual” for the first time you’re probably also wondering where to start. This virtual event playbook is designed to help guide you towards success with suggestions and tips across all types of virtual events, regardless of industry or use case.

Want to keep reading? Get the full ebook.

How to Design a Virtual Job Fair Program

A COMMON-SENSE APPROACH TO THIS NEW RECRUITING TOOL

THE LYNCHPIN OF SUCCESS

For a virtual job fair, it is the quality and the currency of the participants; job listings and resumes that make the virtual job fair a success. For a virtual job fair, its success also depends on the time taken to nurture it as a brand. It depends on the patience in changing the habits of job candidates as well as that of hiring organizations.

SOME COMMON CHARACTERISTICS

Those who do well-designed and successful virtual job fairs have a few things in common:

  • The event organizer understands the Internet-habits of the targeted audience
  • The virtual job fair serves as a pre-screening tool that enhances traditional hiring activities
  • A need to beat information overload. The event organizer and the job candidates find existing Internet-based job boards to be frustrating because they are sometimes overloaded with outdated job listings and resumes.
  • They may be in such a niche market that the job boards do not adequately capture their industry’s skilled labor pool.
  • Their Applicant Tracking System distorts the formats of uploaded resumes, making it difficult for a recruiter to decipher a resume, prompting the need for an extra exchange of messages asking the job candidate to resend a resume in MS Word® format.
  • A need to attract job candidates from far and wide
  • The best job candidates are already working elsewhere and need a convenient way to research and reach recruiters with current open positions to fill.
  • They take a long term approach to changing their user’s habits.
  • They are mindful of the limitations of the Internet, and therefore manage the expectations of both the employers and the job candidates appropriately.
  • They are patient and nurture the virtual job fair, repeating them till they gain momentum.

Want to keep reading? Downloadthe full e-book.

Generate More Virtual Event Sponsor Revenue

Creating-Packages

Leverage your Virtual Event for greater sponsor revenue.

If sponsors are an important part of your program strategy, 6Connex can help. Virtual Event & Environments provide a great platform for bringing together customers, prospects, partners with salespeople and product experts. You can leverage this connection and engagement to generate more revenue from your sponsors and partners.

Download our datasheet to learn more.

Virtual Events for Learning

virtual-learning-management

Change the way your learners engage with training courses and educational content.

The traditional learning management system (LMS) offers a flat, menu-driven experience that simply doesn’t inspire and engage learners; interactivity with instructors and other learners is an afterthought. Often complicated to navigate and manage, these systems can also lack mobile accessibility, personalization and flexibility.

The Way to Learn from 6Connex is not an LMS – it’s a new way to deliver training programs.

A robust module added to any Virtual Environment license, the Way to Learn blends the key tenets of learning management with the social engagement and immersive nature of virtual events and virtual environments.

  • Learning paths guide the experience.
  • Course content is complemented by live instructor-led chats.
  • Learners connect with each other to share newly gained knowledge.
  • Varied activities combat learner boredom.
  • Gamification motivates individuals and teams.
  • Quizzes and assessments track progress.
  • Learning becomes mobile.
  • Learners become empowered.

Download the datasheet for a full list of features included in the virtual event platform for learning.

Virtual Events: Feature Summary

Virtual-Environments

The first HTML5 virtual environment platform, 6Connex Virtual Environments include a wide range of features designed for innovative and engaging programs.

Download our datasheet for full details on all the included features, such as:

  • Mobile and Cross-Platform Functionality
  • Security & Scale
  • Social Networking & Connection
  • Gamification
  • Engaging Presentations
  • Rooms & Spaces
  • Registration
  • Reporting & Metrics
  • Entitlements & Attendee Groups
  • Administrative Tools
  • Multilingual Programs
  • Learning Management
  • Service & Support

Virtual Events for Associations

Looking for new ways to expand revenue beyond dues?

Are your sales reps feeling challenged selling sponsorships for face-to-face events? Are they competing with new online media sources who serve your same audience?

Today’s association executives need to identify new sources of revenue that complement rather than compete with their traditional offerings. Virtual events and environments may offer just the right solution.

Download the datasheet to learn more about opportunities with association virtual events & virtual environments.

Virtual Event Metrics & Reporting

metrics reporting

Metrics are key to the success of any virtual event or virtual environment.

6Connex gives you 24/7 access to 35+ reports via an easy-to-use dashboard. View metrics at-a-glance, or download reports in four simple steps. Even schedule reports to be delivered automatically to your inbox.

Download the datasheet to get more details on all the virtual event reports available in the platform.

Deliver Great Webinars with Managed Services

Deliver great webinars without the juggling act.

Webinars and webcasts are the #1 marketing tactic at all stages of the sales funnel, and they are a critical tool for internal communications like town halls and training. Unfortunately, they aren’t always easy to execute, and most webinar platforms advocate self-service.

Doing it all yourself might sound like a great way to save money and have full control, but is the trade-off worth it? Let’s face it, unless you have a team whose full-time job is producing webinars, you could probably use a little help.

Managed webinars with 6Connex give you the help you want and the peace of mind you need. Not to mention features galore, 12 months on-demand access and one simple price — with no commitment required. Simply choose the webcast type (audio or video) and your expected audience. Then tell us a bit about your program. We’ll help you determine what features you need – then we’ll help you deliver a successful webinar.

Want to learn more? Download the datasheet for specific feature details.