The most common virtual events that companies create include virtual trade shows, virtual job fairs, virtual sales-meetings, company-wide gatherings, or virtual summits. Virtual events are not limited to these areas, however – any type of program that requires the attention of a large audience in one place can go virtual using a virtual conference platform.
The fierce competition for attention in today’s virtual world makes it all the more important for businesses to scout out fresh ideas that will help them engage with their prospective clients. Many marketers have picked up on the new valuable trend of hosting virtual summits: An educational, webinar-like event growing in popularity among organizations for
I can almost hear your marketing team gathering around their round table and discussing “What are the best demand generation solutions of 2020?” That’s when they come across the results-driven phenomena that are virtual summits, which includes benefits like: Expanding brand awareness Enhancing network opportunities Saving on physical event costs Increasing value and ROI But
Most seasoned virtual event marketers would agree that the first step to virtual summit mastery is a winning topic. After all, there’s a reason it holds the #1 spot on your virtual summit checklist. But what does it mean to have a successful online summit topic, and how do you choose one? Whether you’re running