Before you schedule sessions, review your expectations
How much time can you reasonably expect your audience to spend at your event? How many sessions do you expect them to watch? Do you expect them to visit sponsor booths? Do you expect attendees to seek out peers or engage with reps or product experts?
Now think about what you want them to do
Attend sessions, ask questions, connect with each other, connect with sponsors? What actions can attendees take that will help you meet your overall program goals?
You agenda should reflect all of the above, giving attendees the opportunity to engage in different activities throughout the day and making the most of the virtual platform.
Plan your broadcast messages in advance of the live day; use messages liberally to engage attendees and direct them around your virtual environment.
Whether you’re considering your first virtual event program or are an old pro at managing virtual environments, we have tips and best practices to help you create successful programs. Be sure to check back often, or subscribe to our blog!